Avoid These Mistakes at Every Stage of Your Startup

Getting a startup on its feet is tough work, and even experienced entrepreneurs with previous launch experience sometimes get the formula wrong. That’s why it’s important to keep the six most common mistakes made by startups in mind, and to actively plan strategies for avoiding these pitfalls. From inaccurate projections that create cash flow problems to a lack of attention to what matters in finance, you’ll find a lot of easy to avoid missteps are still major problems just because they aren’t planned around. Keep your financial checks and balances in order, and you’ll maintain your access to the cash flow needed to fund all your other operations.


As you move into the middle stage of your preparation for launch, there are more mistakes to look out for. Startups often neglect to keep their books up to date. This is a major problem for a few reasons, but the most important one is: It robs you of data. You need information to understand how much money you have available and where it’s at. If you want your projections to be accurate, you need financial data that’s accurate. That leads to the fourth big mistake, a failure to prep for complex KPI data collection and metrics.


When you move into the late stage of your launch and your products are available, you need to expand rapidly, but you also need to remember to evolve those KPIs to achieve higher resolution understandings of your costs and profits on a per-customer and per-service type basis. Last but not least, the biggest mistake startups tend to make is a failure to understand all the financing options available. Loans are a great tool, but they are not the be-all-end-all of small business financing. Not by a long shot.


Asset financing and cash flow loans are important short-term tools you can access through some traditional lending institutions and many alternative financers, and they allow you to manage your cash flow when your initial plans go awry because of factors you can’t control. Use them alongside credit lines and cards to build a credit portfolio where every piece is designed to do a certain job, and you’ll save on your overall costs of doing business by having more support in the areas you need the most help.


Financing for cash flow is a great way for startups to stabilize early in the growth process. Keep researching the options for your type of business to better understand what you can do to empower your company.

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